EO Steve Ritchie said on the company's earnings conference
call that the league and the company mutually decided it was in their
best interests for Papa John's, which became the official pizza of the
league in 2010, to give up the designation.
The brand is
the first NFL sponsor to leave in the midst of its deal. The company
said on the call that there was no additional cost for undoing the deal.
Source: espn
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